Soothing Tea Inspired Facial Tool Packaging

Client

Location

Year

ESW Beauty

NJ, USA

2021

ESW Beauty, a clean skincare brand, wanted a clean & simple packaging to house their facial tool line all inspired by tea. The design calls to the tube shape of modern tea packaging using eco-friendly soy ink printed on post-consumer recycled paper as sustainability is a core belief for ESW Beauty.

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The shape was selected to emulate a modern tea tube without losing the indication of its contents, a skincare tool.

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The reusable pouch design was created with the brand's simplicity and clean philosophy in mind.

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Below are a few of the preliminary sketches that worked up to the final design

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